l78 Privacy Policy – How We Handle Your Personal Data

Policy Overview

l78 operates the online casino and sports betting platform at l78.onl. As the operator of this platform, l78 is responsible for the personal data of all registered users and visitors. This Privacy Policy applies to all personal data collected through the l78 website, account registration process, payment transactions, customer support interactions, and any other touchpoint where you provide information to l78.

By registering an account with l78 or by continuing to use the l78 platform, you acknowledge that you have read and understood this Privacy Policy and consent to the collection and processing of your personal data as described herein. If you do not agree with this Privacy Policy, you should not use the l78 platform. This policy should be read alongside the l78 Terms & Conditions.

1. Information We Collect

l78 collects personal data that is necessary to operate a safe, compliant, and high-quality online gaming and betting platform. The categories of personal data l78 collects, and the primary purpose for collecting each category, are set out in the table below. l78 does not collect more data than is reasonably necessary for these purposes.

2. How We Use Your Personal Data

l78 uses the personal data it collects solely for the purposes set out in this Privacy Policy. We do not use your data for purposes that are incompatible with the reasons for which it was originally collected without first obtaining your consent. The specific uses of your personal data by l78 are as follows.

• To create and manage your l78 account, including verifying your identity and age to ensure compliance with our 21+ requirement.
• To process deposits and withdrawals via bKash, Nagad, Rocket, Upay, and other supported Bangladesh payment methods.
• To provide customer support and respond to your queries, complaints, and account-related requests.
• To detect and prevent fraud, money laundering, underage gambling, and other prohibited activities on the l78 platform.
• To operate responsible gaming features, including monitoring gaming activity for signs of problem gambling and applying account-level protections where appropriate.
• To send you service communications (account confirmations, security alerts, transaction receipts) and, where you have consented, promotional messages about l78 offers and bonuses.

3. Legal Basis for Processing

l78 processes your personal data on the following legal grounds, consistent with applicable data protection law. Each processing activity described in this Policy is tied to one or more of these legal bases.

• Contractual necessity: processing required to fulfil the Terms & Conditions you agreed to when registering your l78 account, including managing your account, processing payments, and operating the games and betting markets.
• Legal obligation: processing required to comply with applicable laws, including anti-money laundering obligations, age verification requirements, and financial record-keeping rules.
• Legitimate interests: processing for fraud detection, platform security, responsible gaming monitoring, and service improvement, where these interests are not overridden by your privacy rights.
• Consent: where l78 relies on your consent for a specific processing activity (such as sending promotional communications), you may withdraw that consent at any time by contacting [email protected]. Withdrawal of consent does not affect processing carried out before the withdrawal.

4. Sharing Your Personal Data

l78 does not sell your personal data. l78 may share your personal data with third parties only in the limited circumstances described below. In each case, l78 takes steps to ensure that any third party receiving your data is bound by appropriate data protection obligations.

• Payment service providers (bKash, Nagad, Rocket, Upay, Visa, Mastercard): l78 shares the minimum transaction data necessary to process your deposits and withdrawals with our payment partners.
• Game providers (Evolution Gaming, Pragmatic Play, Spribe, Ezugi, NetEnt, Microgaming): game providers may receive your account identifier and gaming session data to operate their games within the l78 platform.
• Fraud prevention and compliance partners: l78 may share data with specialist fraud detection and KYC verification services where required to protect the platform and comply with applicable law.
• Law enforcement and regulatory authorities: l78 will disclose personal data to competent authorities where required to do so by applicable law, court order, or regulatory obligation.

5. Payment Data and Financial Information

l78 takes particular care with payment data given its sensitivity. When you make a deposit via bKash, Nagad, Rocket, Upay, or any other supported payment method, l78 records only the transaction reference, amount, date, and the last few digits or partial identifier of the payment account used. l78 does not store full bKash or Nagad PINs, card numbers, or other complete payment credentials. Full card processing for Visa and Mastercard transactions is handled by our certified payment processing partner and is not stored on l78 servers.

All payment transaction records are retained for a minimum of five years to comply with applicable financial record-keeping obligations. These records are stored in encrypted form and access is restricted to authorised personnel only.

6. Data Retention

l78 retains personal data only for as long as is necessary for the purposes for which it was collected, or as required by applicable law. The following retention periods apply as a general guide.

• Active account data (identity, contact, and gaming activity): retained for the duration of the account and for a period of five years following account closure, to fulfil legal obligations and support dispute resolution.
• Payment and financial records: retained for a minimum of five years as required by applicable financial regulations.
• Technical and session logs: retained for up to 12 months for security monitoring purposes and then deleted or anonymised.

7. Your Data Rights

As a user of the l78 platform, you hold the following rights in respect of your personal data. To exercise any of these rights, please contact l78 at [email protected]. l78 will respond to all data rights requests within 30 days. In some cases, a longer response period may apply where the request is complex — l78 will notify you if this is the case.

• Right of access: you have the right to request a copy of the personal data l78 holds about you, along with information about how it is being used.
• Right to rectification: you have the right to request that l78 correct any inaccurate or incomplete personal data it holds about you.
• Right to erasure: you have the right to request deletion of your personal data in certain circumstances, such as where the data is no longer necessary for the purpose it was collected, subject to l78's legal retention obligations.
• Right to restrict processing: you have the right to request that l78 restrict how it uses your personal data in certain circumstances, for example where you contest the accuracy of the data.
• Right to withdraw consent: where l78 processes your data on the basis of consent (such as for marketing communications), you may withdraw that consent at any time without affecting the lawfulness of processing carried out before the withdrawal.

8. Cookies and Tracking Technologies

l78 uses cookies and similar tracking technologies on the l 78.onl website to support platform functionality, maintain your session, and improve the user experience. The following types of cookies are used.

• Strictly necessary cookies: these cookies are required for the l78 platform to function and cannot be disabled. They include session authentication cookies that keep you logged in to your account.
• Analytical cookies: l78 uses anonymised analytics data to understand how users navigate the platform, which features are most used, and where technical issues occur. This data is used solely to improve the platform.
• Security cookies: cookies used to detect and prevent fraudulent login attempts, session hijacking, and other security threats to your l78 account.

Most web browsers allow you to manage your cookie preferences through the browser settings menu. Please note that disabling strictly necessary cookies will prevent the l78 platform from functioning correctly. l78 does not use third-party advertising cookies or tracking pixels for cross-site advertising purposes.

9. Data Security

l78 implements a range of technical and organisational security measures to protect the personal data it holds from unauthorised access, disclosure, alteration, or destruction. These measures include SSL/TLS encryption for all data transmitted between your device and the l78 platform, encrypted storage of personal data at rest, role-based access controls limiting staff access to personal data, and regular security assessments of the l78 platform and its infrastructure.

While l78 takes all reasonable steps to protect your personal data, no online platform can guarantee absolute security. If you suspect that your l78 account has been compromised, please contact [email protected] immediately. In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, l78 will notify affected users without undue delay.

10. Children and Minors

The l78 platform is strictly for adults aged 21 and above. l78 does not knowingly collect personal data from persons under the age of 21. If l78 becomes aware that it has collected personal data from a person under 21, it will take immediate steps to delete that data and close the associated account. If you are a parent or guardian and believe that a minor has registered an l78 account, please contact [email protected] immediately so that the account can be closed and any data deleted.

11. Changes to This Privacy Policy

l78 may update this Privacy Policy from time to time to reflect changes in how we handle personal data, changes in applicable law, or improvements to the l78 platform. When material changes are made, l78 will notify registered users by publishing a notice on the platform and updating the "Last updated" date at the top of this page.

Your continued use of the l78 platform following publication of a revised Privacy Policy constitutes your acceptance of the updated policy. If you do not agree with any changes, you should stop using the platform and may request deletion of your personal data by contacting [email protected].

12. Contact Us

If you have any questions, concerns, or complaints about this Privacy Policy or about how l78 handles your personal data, please contact the l78 data support team. All privacy-related enquiries will be acknowledged within 5 business days and fully responded to within 30 days. Please include your registered mobile number in your message to help the team locate your account.

Email: [email protected]